Hyundai is to launch a new online sales channel in the New Year. Starting 6 January the OEM will offer consumers an end-to-end service for the purchase, finance arrangement and delivery of a broad range of its current models.

Currently in partnership with auto retailer Rockar at key shopping centre locations operating an alternative to the conventional showroom experience, this new venture promises fixed price retailing and the gradual rollout of new features as the service evolves.